Sharon Rosenman | Cyberbit

CMO

Professional experience:
I’ve been involved in tech marketing, product, BD, and operations since 1997. I studied computer science and film at TAU, worked as a scriptwriter for Israeli TV – mainly for an ancient show called “Zehu Ze”. Then spent several years in gaming and media companies including 4 years of relocation in NYC, and later on mostly in tech companies in the cloud and cyber security space. My expertise is in building marketing organizations from scratch to scale, I’ve often dealt with category building, team building, and creating strategic narratives. I worked extensively with US sales teams and have often dealt with sales/marketing alignment and gaining the trust of US sales leadership – a challenge many of us have to deal with. Today I am the CMO at Cyberbit, provider of a SaaS cyber security skills development platform – a “flight simulator” for cyber defense teams. I joined to build the category, positioning, message, marketing strategy, and demand gen machine. Today Cyberbit is the market leading provider of cyber security skill development with multiple F1000 customers using the product to take their teams to elite levels and maximize their readiness for attacks.
On a personal note:
The first thing I do when a business trip is scheduled is go on Livenation.com to see which concerts are playing during my trip :)
Great marketing for me is:
The narrative: A clear, convincing, and consistent strategic narrative is the basis for everything – without it none of the rest is going to work.
Expertise:
PMM , large enterprise marketing, strategic narrative
Skill Set: