Our members are talking about things that are worth listening to. Discover a collection of blog posts for our members discussing some of the top techniques, hacks, and processes.
The New C-Level Players: The Value Cyber Experts Add To The Board
Every executive team — regardless of company size — cares about business risk. Executive teams and their boards must be continually aware of the latest cybersecurity threats, because the impact of a data breach is company-wide, ranging from business disruption, direct financial loss, and impairment of customer trust and brand reputation.
How Can Marketers Drive the Co-Existence of Profitability and Privacy?
How would you feel if you went to a shoe store to buy a pair of shoes and were asked for your name, address, phone number, and details of your smartphone? What if those details were then used to sell other products to you as you purchase the shoes– perhaps even the same shoes you’ve just bought?
The Connection Between Employees, Phishing, Marketing And Your Company’s Reputation
What is a company’s brand? It is the company’s distinct personality, what it represents and stands for. It creates the emotional and human connection to the company’s product quality, price, customer service, corporate responsibility and more.