Professional experience: Results oriented marketing executive, with years of global experience in diverse marketing, product and business roles.
I started my career as a software engineer working in cryptography and cyber security. Transitioned to marketing leadership roles two decades ago, mainly in B2B software companies and startups.
My specializations include developing a comprehensive go to market strategy to fuel hyper-growth, bolster marketing and sales alignment, translate technical capabilities into marketing messages and optimize marketing performance.
On a personal note: I enjoy traveling, like to continuously learn and evolve and love networking with peers and creating new connections.
Great marketing for me is: Combining and balancing both art and science, challenging conventional wisdoms – experiment. Not less important, marketing is a team sports – both within your company and within the broader ecosystem.