Professional experience:
Results oriented marketing executive, with years of global experience in diverse marketing, product and business roles.
I started my career as a software engineer working in cryptography and cyber security. Transitioned to marketing leadership roles two decades ago, mainly in B2B software companies and startups.
My specializations include developing a comprehensive go to market strategy to fuel hyper-growth, bolster marketing and sales alignment, translate technical capabilities into marketing messages and optimize marketing performance.
Great marketing for me is:
Combining and balancing both art and science, challenging conventional wisdoms.
Not less important, marketing is a team sports – both within your company and within the broader ecosystem.
