Yonatan Pesses | Tailor Brands

VP Marketing

Professional experience:
A performance-driven VP Marketing, with over 9 years of digital marketing experience. I specialize in scaling SAAS marketing activities, successfully building and leading performance-based sales and marketing teams while growing their core business metrics and exceeding company targets. Today, I’m leading the marketing efforts of Tailor Brands – an AI-driven, one-stop-shop for aspiring small business owners to launch their businesses and look professional – where we’re scaling a completely autonomous marketing machine, from lead acquisition to funnel monetization and everything in between. Before joining Tailor Brands, I was the VP Marketing of Kape Technologies—traded at a $0.5B evaluation on the London Stock Exchange — where I managed an 8-digit yearly marketing budget.
On a personal note:
Husband of Maor, happy dog owner, and father of two boys who I love spending time with. A city boy at heart, I was born and raised in Jerusalem and found my second home in Tel Aviv. I also like playing basketball, but prefer to watch :-)
Great marketing for me is:
Looking at the entire marketing process as a chain, where every link is measurable on its own and can constantly be improved against ambitious goals.
Expertise:
Skill Set:

Blog Posts, Articles, Interviews, Podcasts: