Arie Tom | GlassesUSA

Senior VP Marketing

Professional experience:
I have over 12 years of experience working in marketing strategy, consulting, and global operations. Currently, I work as the SVP of Marketing at GlassesUSA.com, where I lead a cross-functional team of experts, developing the brand marketing strategies set to disrupt the traditional eyewear industry and change the way people buy glasses. I’m deeply passionate about harnessing the power of data, technology and creativity to provide customers with an exceptional experience, from the first impression to a loyal customer. Previously, I worked at Bidalgo, an AI-powered marketing automation company as VP of Media Operations, as CMO at the global eCommerce brand MyNameNecklace.com and as an industry manager at the Google European Headquarters, where I managed large scale advertisers from the health, gaming and eCommerce verticals.
On a personal note:
I like meeting new people over a cup of coffee. Feel free to reach out at arie@optimaxeyewear.com.
Great marketing for me is:
Truth well told.